Add Yahoo as a preferred source to see more of our stories on Google. Merrell is out to redefine self-care with its latest marketing effort. “More Less” is the latest campaign from the outdoor ...

Merrell, the footwear brand known for its hiking boots, wants to democratize the outdoors with the first global brand platform in its 45-year history.

Merrell is kicking off its 45th anniversary year with the debut of its first-ever global brand platform. Called “It Starts Outside,” the Wolverine Worldwide-owned outdoor brand noted that the new ...