Pantone Chooses White as its Color of the Year for the First Time Ever. See It Here

Pantone's color of the year for 2026 is Cloud Dancer, a 'billowy white' that is meant to bring calm to a chaotic world ...

How Apple and other tech brands are selling you on color in 2026 - and it's working

Even Apple is having some fun with the color with the latest iPhone 17e in soft pink and MacBook Neo in Blush. Also: I can' ...
ELLE Decor on MSN

This forecast predicts the color of the year two years out

WGSN and Coloro have a 94% accuracy rate—and they just announced their 2028 pick.
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What is color analysis and why is it all over the internet right now? An expert explains

Have you ever tried on an item of clothing and immediately put it in the "no" pile, but couldn't quite figure out why. Well, its color might be to blame. Color and style consultant Julia Dobkine, aka ...