Social commerce has gone mainstream. According to one estimate, the industry was on track to be worth over $1.1 trillion globally in 2025, with over half of young people buying on social media sites.

After allegedly getting scammed out of a Chanel purse on Poshmark, a resale app for clothing, TikTok user Blair Waverly (@BlairWaverly) made a video revealing how the “most common” scam on the ...