AI can drive stronger early monetization for apps, but sustaining value remains the challenge, RevenueCat's latest report finds.

Spread the loveIn an age where technology and health intersect more than ever, the growth of health and fitness apps has seen remarkable advancements. According to a recent report by eMarketer’s Rajiv ...

According to the Urban Airship report on push notifications impact on retail App retention rates, of the 63 million new app users analyzed for this report, 85% of Android users and 50% of iOS users ...

Games have the worst retention rate of all apps, and that rate is dropping. A study by Localytics has shown that average number of churning users across all apps has increased, with 63% of users ...