Managerial marketing is designed to identify, at a strategic level, the key audiences that an organization wishes to reach and the most appropriate tools and messages to reach those audiences and ...

We want to give students a realistic experience, but still within the confines of a structured learning environment. This simulation lets you do both." ...

The basic sales process consists of establishing contact with a customer, developing a relationship of trust, presenting the product's value proposition, handling customer objections, closing the sale ...