Processing vegetables—grown or sold to be made into food products—are usually grown contractually. This practice allows farmers to vary what grows in their fields and diversify their farm businesses.

Seneca leans on private-label produce & cost efficiency, while Conagra Brands pushes frozen foods & snacks. Which packaged foods strategy is winning? Let's see.

As you drive around, do you look to see what’s growing in the fields you pass? Does the sight of farm equipment in a field catch your eye and make you wonder what’s going on? If you are a farm watcher ...