Best Media

Foxtale’s print ad pokes fun at Lakmé and The Derma Co’s sunscreen spat

Mumbai: ​Amid a high-profile legal dispute between skincare giants Lakmé and The Derma Co. over sunscreen advertising claims, emerging D2C brand Foxtale has seized the moment with a ...
Best Media

Foxtale’s first brand film celebrates woman-power and resilience

Delhi: Foxtale, a skincare brand for women, hasunveiled its first-ever brand film. The film aims to be a tribute to the spirit of women, celebrating theirresilience and determination. Through the film ...
AFAQS

Colour-coded recall, quirky collabs, and digital-first marketing: Foxtale’s playbook for scale

Foxtale, a skincare brand, has often found itself in the spotlight with its offbeat celebrity collaborations, the latest being with Emraan Hashmi for its lip balm ad. Known for his bold roles in Hindi ...