Forbes contributors publish independent expert analyses and insights. Randy Bean is a noted Senior Advisor, Author, Speaker, Founder, & CEO. How does a venerable American brand known for creating the ...

Manu Mathew is CEO & Cofounder of Cohora, a platform that helps brands drive customer growth, retention and advocacy through engagement. In an era where digital experiences shape every brand ...

The challenge for businesses in 2025 is to leverage automation for efficiency while nurturing customer connection. Midway through 2025, rapid advancements in AI and digital automation have ...

The marketing playbook used to feel fairly straightforward: optimize your content, scale it to the nth degree, repeat. Performance-first was the mantra with every test built to deliver immediate ROI.

Empowering every team member—from frontline staff to partners—to think, act and connect with purpose is the foundation of truly memorable customer experiences. Empowerment drives CX. The top customer ...

OWC is Leading the Shift Toward App-First Customer Experiences (CX), Setting New Benchmark for Customer Connection in the Hardware Space OWC Is Leading the Shift Toward App-First Customer Experiences ...