Just when you thought Crayola had every color in the universe covered, the company is about to debut a whole new hue. And it’s something most have never seen before. The “new to the world” blue was ...

Add Yahoo as a preferred source to see more of our stories on Google. Crayola wants every child to be able to color themselves and the people they love by using crayons that accurately mirror them.

In 2019, Victor Casale got a cryptic email from Crayola asking him to work with the company on a secret project. The cosmetic chemist’s mind immediately jumped to that single pinkish crayon that has ...

EASTON, Pa. -- Crayola has the blues -- five, to be exact. The iconic crayon maker left it to fans to come up with a name for a new blue crayon replacing the recently retired color dandelion. After ...

When we were children, we learned all kinds of things. We learned things as vastly different as our languages and cultures. But one thing that was pretty much universal was coloring. Coloring was a ...

"She wanted to share something that would both inspire creativity and celebrate individuality," Tosha Woodard says of her daughter Bellen Joelle Goldstein is a Senior News Editor on the TV team for ...