Christine Benz: Dave, I sense that a lot of people who wear that market strategist cap at other firms are kind of top-down. They’re not necessarily leveraging the bottom-up research that you are. Do ...

Synthetic immunology, an innovative field of research which could lead to fundamentally new approaches and methods in the treatment of infectious diseases and cancer, is the topic of an article in the ...

One of the biggest challenges early-stage startup founders face is predicting and managing revenue growth. In most organizations, this looks like top-down forecasting and starts with determining the ...

Despite widespread investment in AI, we are still seeing the adoption of superficial AI initiatives that are failing to deliver tangible value where it matters most. This is particularly true when AI ...

As organizations race to implement generative AI and agentic AI systems, they face a critical choice between: • Top-down innovation involves a strategic mandate, such as from the C-suite, for AI ...

Leaders today are under a lot of pressure—pressure to reduce costs, to drive revenue and, increasingly, to demonstrate how they are leveraging AI to achieve these goals. It’s not an easy ask. AI ...